Marketing Articles

Rule #2: Don’t Be a Commodity

Last Updated on December 12, 2020 by Chris C. Com·mod·i·ty: /kəˈmädədē/1: A reasonably interchangeable good or material.2: A business that doesn’t stand out from the

Rule #1: It’s Not About You

Last Updated on December 12, 2020 by Chris C. During my time in the military I spent a few years as an M1 Abrams tank